Pay TV Set to Grow Across Western Europe
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Cable accounted for 48 percent of pay TV subscribers in compared to 38 percent for satellite and 13 percent for IPTV. Streaming services overtake UK payTV as viewing revolution gathers pace. The report said that while Liberty Global has been the largest international pay TV operator in Europe for some time, Sky is closing the gap. Other forms of pay TV are much less advanced in the region, and Screen the report suggests that will remain the case until The demand for pay TV from consumers has grown with the improving economy and been driven partly by the increased number of channels on offer.
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